The Ambassadors It took just the right type of person to be an L.L.Bean college student ambassador. An alchemy of friendship and family, passion and joy, and a love of life and the natural world around is what made up the impressive group selected for this initiative, hailing from 14 different states and 17 universities. Training We invited the student ambassadors to Freeport, Maine for a one-of-a-kind L.L.Bean brand immersion. While enveloped by The Pine Tree State, these students were greeted with a multitude of unique L.L.Bean experiences — from visiting the L.L.Bean Flagship store and touring the Brunswick Boot Manufacturing Facility to participating in engaging sessions with the L.L.Bean marketing and PR teams to spending a day at Lower Flying Point enjoying Outdoor Discovery School paddling classes and ropes courses. By the time these students left Maine, they had completed more than just a training. They had become enthusiastic, motivated, and charged up brand advocates ready to shout the L.L.Bean story from every corner of their campuses. Page 4