Answer me this: would you go rock climbing without learning how to rock climb first,…
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Summer Break Predictions: Where Students Will Be & What They’ll Be Doing
It’s true that April showers bring May flowers, but along with all of our favorite…
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February is Black History Month: Celebrating Portland’s Black Business Leaders
With the events of the last half a year or so, America has had to…
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Refreshing Romance: Ideas for Brands to Stand Out This Valentine’s Day
Valentine’s Day is just one of those holidays that most people don’t like, but for…
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Halloween Then & Now: 5 Brands Known for Their Halloween Marketing, and What They’re Doing in 2020
Halloween is nearly upon us! As marketers, one of the most exciting parts of this…
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Zoom & Zombies: Seven COVID-Friendly Fall Activities
Crunchy leaves, crisp air, and pumpkin pie…it’s safe to say that a lot of us…
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Sampling Beyond the Grocery Store: How Brands Can Continue to Use Sampling in New & Adaptive Ways
What better way for a customer to determine if they like a product than trying…
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Radio Reflections: The Podcasts We’re Streaming, and Why We’re Paying Attention
Podcasts! Maybe you listen to them for your news, maybe they keep you company on…
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Student Ambassador Programs: The Ultimate College Marketing Win-Win
With college students always at the forefront of current trends, and with over 55 million…
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