Newbridge LIVE! Makes the “It” List
Event Marketer magazine names the Top 100 Event Agencies of 2015
DENVER, CO — JUNE 30, 2015 — Newbridge Marketing Group’s experiential division, Newbridge LIVE!, is setting new standards in the live event space. Recently, Newbridge LIVE! was named to Event Marketer magazine’s “It List,” which honors the Top 100 Event Agencies of 2015.
Every year, Event Marketer examines hundreds of agencies tied to live events in the experiential industry. The “It List” — not just any list, but the list — identifies those agencies that have distinguished themselves as leaders in the experiential space.
“We’re honored to be named to Event Marketer’s 2015 “It List.” It’s a recognition of the contributions of an entire team of ambassadors, account managers, creatives, and everyone else involved in bringing in fun, meaningful programs to consumers on behalf of the brands we’re fortunate to call brand partners.” — Mark Nolan, Managing Director of Newbridge LIVE!
Newbridge LIVE! produced 500+ events in 2014 and is on track to double that number in 2015. Several of Newbridge LIVE!’s highest-profile projects — the Contiki “One Great Adventure” tour, the L.L.Bean “Wintervention” tour and tours created for Urban Outfitters and Forever 21 — helped capture the attention of Event Marketer.
The Contiki “One Great Adventure” tour made its way to major universities across the country, inspiring students to travel the world after experiencing cultural exhibitions in rickshaw rides across campus. The “Wintervention” tour infused influential college students at 20 major universities with L.L.Bean’s love for the outdoors while educating them on L.L.Bean’s product offerings. The tour featured the iconic L.L.Bean Bootmobile — a 13-foot high version of L.L.Bean’s “Bean Boot.”
Noted for its creative experiential concepts, high quality ambassador teams and relationships with valuable venues, Newbridge LIVE! is blazing the trail for its clients with authentic engagement that leads to long-lasting relationships between brands and consumers.
About Newbridge Marketing Group
Founded in 2004, Newbridge Marketing Group (NMG) is comprised of three divisions – Newbridge Campus, Newbridge Sports + Entertainment and Newbridge Live! – its experiential marketing division. Leveraging learnings from the execution of more than 600 partnership marketing programs over the past 11 years, NMG customizes programs to help brands and agencies more authentically engage their target consumers.
In 2015, Newbridge LIVE! was named to Event Marketer magazine’s “It List” of the top 100 event agencies. For its collegiate work, NMG leverages platform partnerships at over 2,000 campuses through campus bookstores, intramural athletics, fitness centers, student unions, cafes and student clubs, consolidating what is an otherwise fragmented college market. For additional information on NMG, visit www.newbridgemg.com or follow along on LinkedIn and Twitter.